The mobile phone is coming of age as it becomes an integral part of our life, and its application extends from basic voice calling to instant messaging, calculator, mini-camera, music player to an internet ready, application driven computing system. While the reach of the mobile phone is a force to be reckoned with and its potential to deliver services is immense, the range of services currently being offered in the African market is certainly one to focus on.

In years past, company's technological platforms and mobile value added services have been "built to last" by ensuring that they were efficient within their operational silos. Key industry players have focused on commanding and controlling the individual segments of their business to keep operations consistent and predictable. We at Cross Gate understand the plethora of needs, from health and education to financial inclusion and governance, that MVAS can serve are unlimited. We tirelessly seeks to understand the current and future state of Mobile Value Added Services (MVAS) in Africa along with some of the key drivers, challenges, and solutions which can spur the growth of the ecosystem.